ABOUT US

Over the last two decades, we have established ourselves as multicultural marketing experts for clients across industries and verticals by developing compelling and effective marketing communications programs for both the African-American and Latino markets.

Metrics+Marketing+Company.jpg

At Metrics, we strategically merge information, interpretation, innovation and implementation to transform the relationship between brands and their multicultural consumer base. Our expertise in research, strategy, digital and consumer engagement transcends and crosses over to all audiences. What we do, however, is particularly effective because of who we are and how we intentionally operate. In other words, it’s our values that bring the most value to your brand, business and ultimately, bottom line.

Armed with the most current and comprehensive tools, as well as the understanding to engage and affect multicultural audiences, we developed and honed a proprietary multi-phase approach, the Metrics Operandi™, to craft strategically-sound, forward-thinking and effective marketing communications.

This is a calling for us at Metrics. We are passionate about the multicultural communities that we serve. We consider ourselves protectors, gate-keepers and advocators. Every day we seek opportunities to inspire and be inspired. We're conscientious decision-makers and calculated risk-takers, courageous enough to challenge convention, as well as our clients. We are resourceful, solution-oriented and focused on results. But we never lose sight of one thing, and that is our commitment to uplifting communities.

So yes, this is about business but it is also personal here.

 

We are   DBE  | GMSDC  |  WOSB  |  WBENC |   Certified